piqit-logo
profile-icon

Trend Report - Indian Niche Brands

Trend Report -                           Indian Niche Brands
TOP INDIAN FASHION BRANDS
POPULAR COLOR OF THE SEASON - BLUE
POPULAR COLOR OF THE SEASON - BLUE, Pantone Shades
TRENDING STYLE - CORSET TOPS
MOST POPULAR PATTERN - ABSTRACT
TRENDING PATTERN - CHEQUERED
TRENDING STYLE - DECONSTRUCTED GARMENTS
POPULAR AND TRENDING SLEEVE TYPE - BISHOP SLEEVES
MOST POPULAR DESIGN DETAIL - PLEAT DETAIL
POPULAR CHOICE OF FABRIC USED AMONG MANY BRANDS - DENIM
TRENDING HEMLINE STYLE - FRAYED
MOST POPULAR FIT - RELAXED FIT
BLUE, CORSET TOPS, ABSTRACT, CHEQUERED, DECONSTRUCTIVE STYLE, BISHOP SLEEVES, PLEAT DETAIL, DENIM FABRIC, FRAYED HEMLINE, RELAXED FIT

For all our piqit members, we want to conclude that this report highlights the trends of early 2024 and provides invaluable insights into the dynamic landscape of Indian fashion. As you can see above, this comprehensive analysis reveals blue as the most featured colour, denim as the most popular choice of fabric, corset tops & deconstructed garments as popular styles as well as abstract and chequered as the most featured patterns of the season. In terms of design details, pleats are used by 11 of the brands among the 16 brands that have been analyzed. Finally, we are happy to say that the relaxed fit is trending among most niche brands, compared to the usual skinny fit or last year's popular fit which was the exaggerated loose fit.

We will be keeping you updated on the latest trends based on other undiscovered as well as popular brands based in India. Plan your next wardrobe with ease and get ready to be a trend-setter!